PRINCIPLE OF PLEASURE IN DESIGN
PRINCIPLE OF PLEASURE IN DESIGN Before start the class, Dr. Tan reminds about project proposal that should be done in google docs. The project proposal is the report based on the rubric result. (Unfold the beauty of Tanjung Malim assignment). Dr. Tan also reminds about mid-term quiz. Today, Dr. Tan teach about PRINCIPLE OF PLEASURE IN DESIGN - Occurs when human beings achieve their aims by altering or changing subjective world. - This principle is suggested by Paul Hekkert on 2016 Paulus Petrus Maria Hekkert is a Dutch professor shape theory at the Faculty of Industrial Design Delft University of Technology. As head of the Design Aesthetics section he investigates sensory perception and emotional experience of products. This is the link of paper that explain about Design aesthetics: principles of pleasure in design. http://www.csuchico.edu/~nschwartz/Hekkert,%20P.%20Design%20aesthetics%20principles%20of%2...


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